消费者
Consumer
/kənˈsuːmər/
消费者在购买前会比较价格。Consumers compare prices before buying.
All themes
市场营销
Marketing
Learn 市场营销 with theme cards, images, pronunciation, examples, and short reading practice.
品牌
Brand
/brænd/
这个品牌以简洁设计著称。The brand is known for clean design.
顾客
Customer
/ˈkʌstəmər/
一位顾客在柜台要求退款。A customer asked for a refund at the counter.
做广告
Advertise
/ˈædvərtaɪz/
这家公司在社交媒体上为新应用做广告。The company advertises its new app on social media.
折扣
Discount
/ˈdɪskaʊnt/
会员在节日促销期间可享受折扣。Members get a discount during the holiday sale.
评价
Review
/rɪˈvjuː/
请在试用产品后留下评价。Please leave a review after you try the product.
调查
Survey
/ˈsɜːrveɪ/
团队做了一项调查来了解顾客习惯。The team ran a survey to learn customer habits.
忠诚
Loyalty
/ˈlɔɪəlti/
这款应用通过积分和权益来回馈忠诚用户。The app rewards loyalty with points and perks.
需求
Demand
/dɪˈmænd/
市场对更快配送的需求很强。There is strong demand for faster delivery.
竞争
Competition
/ˌkɑːmpəˈtɪʃn/
竞争促使这个品牌提升了服务。Competition pushed the brand to improve its service.
满意度
Satisfaction
/ˌsætɪsˈfækʃn/
更新后，顾客满意度提高了。Customer satisfaction rose after the update.
产品
Product
/ˈprɑːdʌkt/
这款产品是为日常使用而设计的。The product was designed for daily use.
价格
Price
/praɪs/
价格比预期更低。The price is lower than expected.
服务
Service
/ˈsɜːrvɪs/
优质服务会让顾客持续回头。Good service keeps customers coming back.
反馈
Feedback
/ˈfiːdbæk/
我们根据顾客反馈修复了结账流程。We used customer feedback to fix the checkout flow.
趋势
Trend
/trend/
短视频仍然是营销中的一个重要趋势。Short videos are still a major trend in marketing.
策略
Strategy
/ˈstrætədʒi/
团队调整了策略，以触达新的买家。The team changed its strategy to reach new buyers.
渠道
Channel
/ˈtʃænəl/
线上和线下渠道协同运作。Online and offline channels work together.
认知
Awareness
/əˈwernəs/
这场活动提升了新品牌的认知度。The campaign increased awareness of the new brand.
留存
Retention
/rɪˈtenʃn/
当用户获得明确价值时，留存会更好。Retention improves when users get clear value.
街区里的市场营销
商店想让每一位消费者都注意到新的品牌，所以团队决定带着灿烂的笑容和醒目的招牌去做广告。
为了让第一位顾客停下脚步，他们给出了小小的折扣，结果需求涨得比咖啡机眨眼还快。
调查带来了一个有趣的意外：一条评价夸了产品，另一条却说价格对这么俏皮的盒子来说显得太严肃了。
在服务团队收集反馈之后，他们调整了策略，跟上最新趋势，把渠道换到更适合提升认知的地方。
最后，竞争不再那么可怕，满意度提高了，忠诚度也跟着增长，因为人们喜欢的，不只是海报上的笑点，而是整个体验。
The shop wanted every Consumer to notice the new Brand, so the team decided to Advertise with a cheerful smile and a bright sign.
To make the first Customer stop by, they offered a small Discount and watched Demand rise faster than the coffee machine could blink.
The Survey brought a funny surprise: one Review praised the Product, but another complained that the Price looked too serious for such a playful box.
After the Service team collected Feedback, they changed the Strategy, followed the latest Trend, and moved to a better Channel for Awareness.
In the end, the Competition became less scary, Satisfaction went up, and Loyalty grew because people enjoyed the whole experience more than the joke on the poster.
Word list: Retention.